Loyalty Marketers Should Move Contact Centers to Cloud

Loyalty360 recently published an interview with Kevin McMahon, director of global marketing at West Unified Communications, regarding the advantages of the cloud for heightened, omni-channel customer experiences. ATC is a provider of West unified communications services, including work documented here with St. Elizabeth Physicians. Here is what McMahon had to say:   Can you talk…

masergy cloud contact center

Take Your Call Center to a New Level

Masergy Rolls Out Cloud Contact Center with Omni-Channel ATC provider, Masergy, recently launched its Cloud Contact Center. Cloud Contact Center represents the next generation in customer interaction solutions, providing an omni-channel system that helps companies transition to a unified cloud platform to create more holistic, improved customer service experiences.   Omni-channel is a multichannel approach…