There’s no argument that connectivity is a must in the hotel industry. Hotels and resorts must cater to the modern traveler’s expectation of seamless connectivity throughout the duration of their stay. This extends beyond a mere amenity; it’s a fundamental factor that influences guest satisfaction and, consequently, a hotel’s reputation. That’s why many hoteliers throughout the country are recognizing the importance of cybersecurity in hospitality.
ATC stands out as a key player in the hospitality space, providing innovative solutions that go beyond conventional offerings. Our commitment to enhancing connectivity and helping hotels build a defensible security posture not only meets the evolving needs of guests but also contributes significantly to the operational efficiency of hotels.
Let’s discuss how cybersecurity in hospitality protects your assets from cyber threats, improves the guest experience, reduces costs and enhances connectivity.
4 Ways Cybersecurity in Hospitality Increases Efficiency
Unfortunately, every organization today faces a demanding and evolving threat landscape. Thankfully, there are IT professionals ready to help you put a multi-layered security operation in place to help you lock out the bad guys and keep guests feeling safe.
Here are four ways cybersecurity in hospitality can increase the operational efficiency of your hotel or resort:
1. Enhancing Connectivity
Staying connected in today’s fast-paced world is more important than it’s ever been. From mobile check-in services to contactless payments and smart hotel rooms, travelers are setting their expectations of your establishment pretty high.
This is where having a reliable and secure network infrastructure comes into play. You need a high-velocity network that supports performance and productivity to keep your team functioning optimally. In a sector where seamless connectivity is crucial, ATC offers a variety of flexible and scalable network solutions.
Having reliable connectivity to mission-critical applications is non-negotiable. At ATC, our solutions like dedicated internet access (DIA), ethernet services, MPLS/VPLS/IP VPN and wireless technologies ensure that your business remains connected and efficient.
The right IT partner will be there to offer innovative technology solutions, keep services optimized and provide strategic IT advice. Collectively, all this helps drive your business to reach its goals by making your technology stack a strategic differentiator.
2. Elevating the Guest Experience
The hospitality industry is undergoing major digital transformation to enhance the guest experience. With the arrival of guest-facing technology, hotel properties are now able to provide faster and more efficient services to their guests.
Self-check-in kiosks, keyless entry systems, digital concierges and mobile apps are just some of the technologies being used in hotels today.
One of the primary benefits of guest-facing technology is convenience. Mobile apps, in particular, have become essential in creating a seamless and enjoyable guest experience.
With the integration of mobile apps, guests can book their stay, check in, check out and access important information about their accommodations directly from their smartphones. Some examples include:
- Wi-Fi passwords.
- Hotel map.
- Guest policies.
- Valet services.
- Pay at the table.
- And more.
This level of convenience has not only made the guest experience more enjoyable but has also helped to improve the efficiency of hotel operations. For example, self-check-in kiosks have become increasingly popular in the hospitality industry, allowing guests to bypass the front desk entirely. This reduces wait times and frees staff members to focus more on the backend of the business (fulfilling guest requests, maintenance issues, shift changes, etc).
3. Providing Security Strategy
The increased need for cybersecurity in hospitality is among the most vital technology trends in the industry. Today, hotel owners are more reliant on data and IT systems than ever before, leaving their businesses in a much more vulnerable position. Some of the biggest cyber threats include:
- Ransomware attacks.
- Phishing attacks.
- Distributed denial-of-service (DDoS) attacks.
- Human error (within the organization).
Today, every business is vulnerable to attack, not just major global brands. The consequences of being unprepared in the instance of a cyber attack can be catastrophic. For this reason, hotels need to invest wisely and adequately in cybersecurity.
This includes:
- Employee awareness training.
- Protection of internal IT systems.
- Securing customer data.
- Backup and recovery services.
A sound security strategy can save you time and resources, providing unified and reliable protection of your hotel’s assets from potential threats.
4. Reducing Costs
You can’t afford to not be protected. Building an effective cybersecurity strategy requires a deep understanding of the technology of today and tomorrow.
ATC understands the platforms and functionality sets across the complicated technology and provider landscape. By optimizing technology systems and processes, we help companies reduce costs and increase efficiency, resulting in greater profitability.
Let us help you build next-gen infrastructures and communication highways that connect your people, processes and systems. Contact us today for expert support that helps you strategize, meet and exceed your performance goals.
